G2G Know-How, supported by the New Zealand Embassy in Manila, has been working with the Philippines Government since 2016 on an initiative to improve their business registration and licensing systems and processes.

Project team gather for Department of Trade and Industry workshop

The project commenced with a New Zealand-funded scoping and design study which resulted in a recommended program which could be delivered by local project teams, led by New Zealand experts. This recommended program was embraced by the Philippines and resulted in the Department of Trade and Industry contracting Wellington-based innovation hub Creative HQ to deliver the first tranche of activities.

Map identifying the Philippines in the wider Asia Pacific region

The activities are all based on service-design methodology, an approach widely used across the IT sector and increasingly used by New Zealand government agencies to deliver customer-centric service innovations. The first activity was completed in July 2018 and saw a Philippines/NZ team work with local business and government officials in a five-day ‘design sprint’ to develop a single web-based portal to house all information relating to the multiple new business licensing processes required by the different local authorities across the Philippines.

 Project team from Philippines Department of Trade and Industry work on laptop

The project has been an NZ Inc exemplar: G2G Know-How Commercial Manager Emmet McElhatton working closely with New Zealand’s Ambassador and Trade Commissioner, and their Manila-based teams, as well as the Creative HQ and MFAT teams in Wellington to bring this new way of approaching business service reform to the Philippines. The project has strong support and the New Zealand team has developed a warm and productive working partnership with senior officials from the Department of Trade and Industry, as well as leading representatives from the Philippines business and new business start-up community.

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Partners in this project:

dti - Department of Trade & Industry Philippines
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